Kanye West already dominates the music and fashion industries and has his eyes set on cosmetics next.
West has reportedly filed paperwork to launch a cosmetics brand named ‘Donda’.
The name is inspired by his mother who passed away in 2007. West has paid tribute to her in the past with a fashion collection he launched five years ago called the ‘Donda’ line.
His ‘Donda’ cosmetics could include makeup, lotions, fragrances, and more.
His sister-in-law Kylie Jenner already has a huge hand in the makeup industry with her Kylie Cosmetic line including Lip Kits and Kyshadows.
West will definitely be entering a tough market but theres no word yet on when we will be seeing an actual release.